Email rocks!

Email rocks!

Feel free to share our infographics which tells you in a few facts & figures why email rocks! ...
Avoid click fraud: target people, not bots.

Avoid click fraud: target people, not bots.

Click fraud from bots (and human click farms) are a genuine plague to the adtech industry. Sometimes in a rather anecdotic way (a small competitor clicking on your ads), but very often at an industrial scale, like this Italian hacker who defrauded advertisers for...
The future is now, and it’s better than in Minority Report!

The future is now, and it’s better than in Minority Report!

Do you remember the passage from Minority Report when Tom Cruise walks across a shopping mall bombarded with “targeted” video advertising? It looked quite creepy and, to be honest, not very efficient. It was some sort of advertising flood: too many conflicting...